“What is written without effort is in general read without pleasure.”
– Samuel Johnson

Are you part of the team tasked with producing your company’s newsletter? Do you want to acquire the tools and techniques to producing a polished newsletter where your articles are read and your company’s messages are delivered with impact? 
Sign up for our Effective Newsletter Writing seminar/workshop scheduled on June 19-20, 2018, 8:30 A.M. – 5:30 P.M., at the Astoria Plaza, J. Escriva Drive, Ortigas Center, Pasig City.

Facilitated by Speakers Bureau’s corporate communications expert, Vicky A. Crisostomo, this two-day highly-interactive and hands-on workshop will equip you with the proper skills to produce effective printed or online newsletters that people will really read. By the end of the workshop, your output will be a preliminary editorial plan for the next issue of your organization newsletter.

Benefits to You:

  • Recognize the elements of an effective corporate newsletter
    • Learn how to find good stories and select the right content mix for your newsletter
    • Know the basics of news, feature, headline, and photo caption writing
    • Make pictures, layout and design work to your advantage
  • Make “dull” stories engaging and interesting
    • Adapt writing styles to suit subject, message and readership
    • Learn how to edit your and others’ stories
  • Create a production schedule that works
    • Draw up an editorial plan and set deadlines
    • Be friends with your artist and printer
  • Ensure your newsletter gets read
    • Deliver and circulate (printed)
    • Solicit feedback (online)

Benefits to Your Organization:

  • A more equipped corporate publication team
  • Improved overall communication effectiveness

Who Should Attend:

  • Newsletter editors and writers/correspondents/contributors
  • Anyone interested in producing an effective newsletter

Your Workshop Trainer

Vicky A. Crisostomo Associate Trainer/Consultant Sought-after trainer for Technical Writing Skills and Effective Business Writing Has over 30 years’ work experience in seven industries: public relations & advertising; pre-need; real estate; industrial packaging; tobacco; food and beverage; and tourism & hospitality. Also served as institutional marketing communications manager of GMA Kapuso Foundation and crisis consultant for Philippine Wood Producers Association, a non-profit wood industry organization With excellent skills in preparing communication plans, top-level business correspondence, speeches, newsletters, annual reports, concept papers, technical papers, proposals, essays, and copy for books, marketing collaterals and websites Wrote the copy for a children’s cookbook, a National Book Store bestseller in June 2009. Received team awards (serving as editor and as communication head of project) – Two (2) PRSP Anvil Merit Awards (for a San Miguel company newsletter and for an entrepreneurship development retiree program) and IABC Quill Award of Merit (Phil. Chapter) for an Annual Report (GMA Kapuso Foundation) Holds a Bachelor’s Degree in Arts & Letters from the University of Sto. Tomas and completed short courses on management, corporate communications, social marketing, entrepreneurship, and real estate brokering from the Asian Institute of Management, Asian Institute of Journalism, Phil. Business for Social Progress, the University of Asia and the Pacific, and the Urban Institute of Real Estate.

Vicky A. Crisostomo

Associate Trainer/Consultant
Sought-after trainer for Technical Writing Skills and Effective Business Writing

  • Has over 30 years’ work experience in seven industries: public relations & advertising; pre-need; real estate; industrial packaging; tobacco; food and beverage; and tourism & hospitality. Also served as institutional marketing communications manager of GMA Kapuso Foundation and crisis consultant for Philippine Wood Producers Association, a non-profit wood industry organization
  • With excellent skills in preparing communication plans, top-level business correspondence, speeches, newsletters, annual reports, concept papers, technical papers, proposals, essays, and copy for books, marketing collaterals and websites
  • Wrote the copy for a children’s cookbook, a National Book Store bestseller in June 2009.
  • Received team awards (serving as editor and as communication head of project) – Two (2) PRSP Anvil Merit Awards (for a San Miguel company newsletter and for an entrepreneurship development retiree program) and IABC Quill Award of Merit (Phil. Chapter) for an Annual Report (GMA Kapuso Foundation)
  • Holds a Bachelor’s Degree in Arts & Letters from the University of Sto. Tomas and completed short courses on management, corporate communications, social marketing, entrepreneurship, and real estate brokering from the Asian Institute of Management, Asian Institute of Journalism, Phil. Business for Social Progress, the University of Asia and the Pacific, and the Urban Institute of Real Estate.

Know her more >>

Date and Time:
June 19-20, 2018
8:30 A.M. – 5:30 P.M.

Venue:
Astoria Plaza, J. Escriva Drive, Ortigas Center, Pasig City

Course Investment:
Register NOW and SAVE ₱2,000
PROMO RATE: ₱9,200 VAT Inclusive (Pay six weeks before program date)
Early Bird Rate – P10,640 VAT inclusive when you register and pay four weeks before
Regular Rate   – P11,200 VAT inclusive when you register and pay two weeks before
Onsite Rate     – P11,760 VAT inclusive when you register and pay during program

Participants’ fees for One-day or Two-Day Programs are inclusive of A.M. and P.M. snacks, superb buffet lunch, free-flowing coffee and tea, participant’s workbook/handouts, and the certificate of completion.

Note:
Reservation is open but confirmation of seat is based on the payment of participants.
Payments with tax withheld will only be accepted provided FORM 2307 or Certificate of Tax Withheld is attached.

Cancellation made after submission of registration form and No-Shows will be charged 50% of the entire program cost. Substitution of participants will be accepted at any point before the seminar. Speakers Bureau reserves the right to cancel the scheduled program run if the minimum number of participants is not met.

To Register:
Download Registration Form Here.

Fill out the registration form and email it to:
info@speakerstrainers.com

Interested in sponsoring our learning events?

Call us at
Telephone nos. : 628-0741/952-3920
Cellphone nos. :
09178897897 (Delia)
09175506943 (Lani)

Email us at
delia.gauran@speakerstrainers.com
lani.cuenca@speakerstrainers.com
info@speakerstrainers.com

Level 17, 6750 Ayala Avenue Office Tower, Ayala Avenue, Makati City